Click & Collect: A Game Changer for Restaurants in Africa
ElyonPay
May 14, 2025

1. What is Click & Collect for restaurants?
Click & Collect allows customers to order their meals online, pay using a mobile payment solution, and pick up their order at the restaurant. On our platform, the process is seamless: customers create an account, select the 'restaurant' category, choose their preferred eatery, add items to the cart, and pay with Wave Money (in Côte d’Ivoire). They then receive a confirmation email and SMS with an OTP code to present upon pickup.
2. Meeting the expectations of modern customers
Today’s customers want to eat quickly and efficiently. Click & Collect eliminates waiting lines and enables users to place orders anytime via their smartphone, then collect the food at their convenience. It’s a practical service perfectly aligned with digital habits.
3. Saving time and increasing productivity for restaurant owners
No more constant phone calls or scribbled, inaccurate orders. Click & Collect brings clear, prepaid orders that restaurants can prepare in advance. This reduces mistakes, streamlines kitchen workflows, and frees up staff to focus on in-house diners.
4. Secure and simplified payment management
With mobile payment integrations like Wave Money, restaurant owners in Côte d’Ivoire can receive funds instantly, without handling cash. It’s safer, faster, and builds trust with customers.
5. Lower delivery costs
Unlike traditional delivery services, Click & Collect doesn’t require complex logistics or third-party couriers. Since the customer picks up the meal themselves, it allows restaurants to keep pricing competitive while preserving profit margins.
6. Better customer experience and loyalty
The customer receives a confirmation by email and SMS with a secure OTP code. This not only ensures that only the right person picks up the order but also creates a smooth and reliable experience—essential for long-term loyalty.
7. Ideal for busy urban areas
In major African cities like Abidjan, where traffic and travel time can be unpredictable, Click & Collect provides a convenient alternative to delivery. Customers can order from home or the office and pick up on the way.
8. An accessible digital solution for small restaurants
Even small local eateries can benefit. All they need to do is register on the platform, publish their menu, and start receiving orders. No complicated website required—the interface is simple, intuitive, and built for the African context.
9. Boosting online visibility
Being on a Click & Collect platform also increases your chances of appearing in search results when hungry users look for nearby food options. It’s a low-cost marketing channel with big potential.
10. A smart growth strategy
By reducing service costs and increasing order volume, Click & Collect offers a profitable growth path. It’s a modern solution that helps restaurants sell more efficiently while keeping full control of their operations.
Conclusion
Click & Collect is not just a passing trend—it's a practical answer to the challenges and opportunities facing modern restaurants in Africa. By adopting it now, restaurant owners can better serve customers, secure payments, and position themselves as forward-thinking leaders in the food industry.